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  • The Ingenious Hälssen & Lyon Tea Calendar

    There is some real thought put into this, how to combine one of the most popular beverage in the world with the oldest advertising medium… (Not sure if a calendar is only that) So from watching the video, to stay in the race of a very competitive tea market, Hälssen & Lyon tried to come up with…

  • Tea Glossary

    Understanding Tea Grades and Terms Tea names often come with abbreviations that look obscure at first. This glossary explains the meaning behind common tea grades and terms—from FTGFOP to CTC—so you can better understand what’s in your cup. Use it as a reference whenever a term feels unclear. Not everything needs to be memorized; this…

  • Arya Ruby Darjeeling by Golden Tips

    Here’s another post about a tea by Golden Tips, a tea company from India. What I like about this company is that they focus on what they do best, Indian teas from single estates, and it’s their marketing moto as well: “100% Pure Single Origin Unblended Teas from India” This time I tried the Arya Ruby Darjeeling.…

  • Best Places to Buy Loose Tea Online (Updated 2026 Guide)

    I last updated this list in March 2026, taking into account that some tea companies have unfortunately closed. In the past, I rarely bought tea online. Over the past few years, however, I’ve explored a wide range of teas available online and have been genuinely impressed by the quality. I’ve also sourced teas through friends…

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Humble Tea Leaf curates stories about tea, matcha, and the people behind it—from ancient tea trees to the finest NYC discoveries. If you’re a tea enthusiast, writer, or small business innovator, we’d love to connect and explore ideas.

Interested in collaborating on tea explorations, content, or research? Especially if you’re also based in NYC.

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